Projects / Garden armchair
Garden armchair
A steel signature line, extendable across a range.
The subject
As part of developing a steel garden furniture range, this project defines a distinctive aesthetic line: armchair, chair, deckchair and dining set all share one formal vocabulary.
What it delivers — A recognisable signature that carries from one season to the next without starting over.
My contribution
- Creative research and trend board
- Definition of the formal language
- Roll-out across every seat
- CMF and seasonal colours
Let’s talk
A product to create,a range to renew?
Describe the project in a few lines: category, deadline, intended process. I will come back with a reading of the subject and a proposed framing.